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vendredi 2 août 2013

Use These Tips To Unlock Your Online Selling Power

By Aaron Slot


If you're thinking about selling shoes online, you need to decide if you want to sell shoes through a third party or if you want to set up an online shoes store. There are pros and cons of either option. To help you decide what will work best for you, read the following suggestions. In either case, online selling is certainly the way to go!

There are two types of sales channels available to you. Direct sales channels are your online shoes stores where you are selling the shoes directly to customers. Indirect sales channels require middle men to sell the shoes for you and take a cut of the profits or receive some other perk.

Make sure to take pictures for your site with plenty of background light. Take pictures outside or employ a light box if you have one available. Customers are frustrated by dark pictures, and can have trouble making out details in dark pictures. You can play with the settings on your camera to produce better quality pictures.

Page layout, site navigation and overall functioning of the website are the most important aspects for making it a success. The customers that have problems locating the shoe product information will be more likely to leave the site without making a purchase.

Make your website an appealing haven to your customers. Add high quality images and graphics to lure them it without compromising on the download speed of your site. Remember the higher resolution your images have the less time it takes to load them.

When you have a new customer you should always go above and beyond to make sure their shopping experience is as flawless as possible. By exhibiting your professionalism and the ease of service you'll make sure the customer comes back and continues to shop with you.

Offering eBooks is a great way to improve your Google ranking. This is because eBooks are a unique shoe product, which automatically raises your ranking in Google's eyes. The higher you can rank the more traffic and increased sales you will see.

There should be multiple options for the payment terms of the purchases that are made. Credit cards, cash and PayPal or other options for the use of third parties the options that businesses typically given to customers for payment. It is easier for customers to find an option they want to use when there are multiple modes offered to them.

When your customer first comes to your website they should be impressed with how clean and attractive it is. Next they should feel that it is extremely user-friendly and easy to find what they're looking for. The combination of these two things will wow them enough to keep them coming back.




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