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jeudi 29 août 2013

Maximize Your Transactions When Selling Jewelry Online

By Susie Quan


How much would you pay for good, helpful advice on how to properly start up a successful web store? Well, put your wallet away. We've already put together a list of suggestions from other successful entrepreneurs who are making money online right now. Read on and learn just how easy it would be to join them.

Reduce, reuse, and recycle. Most shipping material can be reused. When you get a package, like a big box full of materials, save the bubble wrap, packing peanuts, and box. All that can be reused when you send your own orders.

Take time to research all the different channels where you can market your jewelry. Once you have a list try and find ways to add your jewelry to these channels without breaking the bank. Make sure to only reach out to channels that you think fit your brand image.

When planning your email-marketing schedule try to remain consistent with regards to quality, length, and time. This way customer's will know what to expect and what to be on the look out for.

Adding blog to your site is advantageous for your business. You must continue to update your jewelry product line and post suggestions for the information of your customers. Updating your blog on regular basis, would attract your customers to visit the site. A good blog is always free from grammatical and spelling mistakes.

Videos of customers recommending your services can be much more effective than an ordinary sales pitch. You can always ask a satisfied customer to make a business video on his/her behalf or something of similar nature would work well as well.

An attractive website, as unimportant as it may seem, does a great deal to attract potential customers. Spend the time and resources needed to provide a professional and attractive webpage. This interests your customer into coming to your site more often.

Customers like to feel like the company they're buying from is personable and approachable. A couple ways to do this are by providing Skype, a personal email, and telephone calls that help to interact with you daily.

A viral video can get you a lot of brand exposure. Don't make it obvious that you made the video, though. Feature your jewelry product somewhere in the video. Then have comments left by users pointing out that they love the jewelry product in the video. Don't be surprised if others stop by and purchase from you.

SEM is a great way to advertise without spending a ton of money. Pay Per Click ads on Google and Bing can help bring in additional traffic from customer's who aren't likely to find you without advertising. Holidays are a great time to try these new tactics.




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