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lundi 29 juillet 2013

A Seller's Guide To Marketing Shades Online

By Bart Gibson


Thinking about working out of your home instead of commuting to work every day? An online shade store might be the thing for you! If you're able to put in the time and effort, you can make a decent income by running an online shade store. Read on to discover how you can set up your own web-based store and say goodbye to your 9 to 5 job.

When designing a website keep in mind the ease in changing the design. You want to be able to go in and make changes and tweaks yourself without having to consult the website developer. The only time you should have to consult the developer is when a major issue arises.

Short cuts can be detrimental when running an online sun shade business. Mistakes will most definitely happen resulting in added time and effort to fix them, so it is important to do things right the first time.

Look different. The point is to have a visually stunning sight, with words and text that appeal to your target market. Look at as many sites of your competitors as possible, and do this as often as you can. When too many other sites adopt the same look, it is time to change. Or you will end up looking like just another online shade store.

There are two types of business channels available when launching your online sun shade business. The first is a direct channel where you source your own sun shades and sell directly to the consumer. The next is an indirect channel where you sell through a middle man like Amazon, paying them a cut on each of your sales.

Selling sun shades in bulk can be very lucrative. Offer large discount rates on bulk cloth sun shades. Offering 40-60% off of sun shades bought in bulk will draw new customers and is important for small cloth sun shades that customers need to buy in large quantities. It will also increase your chances of having repeat buyers that wish to buy their sun shades in bulk.

Make sure to keep your ads fresh and updated. People will get bored seeing the same ads over and over and won't pay any attention to them. If you create a few different ones that can constantly rotate than customers will be more attracted to them since they're fresh.

It's important to find was to direct traffic to your site. By enlisting the help of several websites who specialize in attracting traffic to your website you'll be able to see results quicker. Sometimes a membership fee is required but it's worth it.

Once visitors are coming to your website it is an excellent opportunity to convert them to buyers. There is a little known sales video that will help to convert thousands to you buyers. In fact one company reports a 6% to a 30% conversion that caused an increase in shade product sales.




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