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vendredi 27 juin 2014

How Facebook Apps Can Improve Your Marketing Efforts

By Adam Roell


Chances are you like the way your Facebook profile looks on your laptop at home. But you may not be crazy about the way it looks on your iPhone or Android device. It doesn't take a genius to figure out the reason: The smaller screen is not large enough to display your entire Facebook page. No wonder so many developers started working on apps which are designed to allow users to browse Facebook on hand held devices.



Obviously, you are probably not the only one thinking of creating Facebook Apps. Many people are probably thinking of doing the same thing. As a matter of fact, there are already many Facebook Apps on the market. So how are you going to stand out from the crowd? Well, here are some tips for you.

1. Make It User Friendly - If you want to create a successful Facebook App, you need to make it user friendly. It should work on multiple devices whether it is a labtop, MacBook, ipad or any mobile devices. It should work on both Windows and Mac. 2. Keep It Simple Stupid -Don't try to create the most complicated App in the world. It is probably not going to work. You are probably going to spend too much time and money creating an App that nobody know how to use. In order words, try to keep it simple stupid. K.I.S.S is the way to go.

That is why it is important to look for alternative methods to generate traffic from Facebook. One way to do so is to create a Facebook App. After all, not everyone knows how to create a Facebook App. Therefore, the barrier to entry will probably be higher and you will be able to get better result from your traffic generation campaign. What you need to focus on is to create a Facebook App that your potential customers will find useful.

3. Copy What Already Work And Do It Better If you can come up with new ideas that work, good for you! But more often than not, when it comes to creating Facebook Apps, it is usually better to copy what already work and do it better. By doing so, you minimize the risk of failure.

If you have an online business or a business in your local community, chances are that your business is already being talked about on Facebook, whether you're aware of it or not. With over 2 Billion active users who log in almost every day, Facebook is one of the most popular social media networks out there at the moment. With such a great number of active Facebook fans, it�s very likely that your already existing business customers may be using Facebook.




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