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mardi 11 février 2014

The Best SMS Marketing Trends In 2014

By Sharif Ayman


People who receive a text message on their smart phone will open it 90% of the time just to see what it is. If you own a shoe store in town, and you send an SMS message to 10,000 people in your area about a sale that you are having over the weekend on a popular brand, you will attract new customers to your store - it is that simple.



Mobile devices are now firmly entrenched in our society, and the next big thing is wearable devices. Years ago, the comic strip 'Dick Tracy' had a wrist worn two way communication device, which was then a real novelty, whereas today it is a reality. It is estimated that 60% of all of the internet searches are being done from mobile devices while people are out and about.

The marketers who can tap into this market are going to cash in because they will own the neighborhood. Think of it this way. There is the capability to be the go to business in your territory courtesy of the 60% who are searching for everything on their smartphone.

Google already lists businesses on their Google Places platform by category of business, the only thing is they are not in any particular order. All you have to do is find your listing, open it up, and finish filling in everything in your profile. And everything is the way to go, including pictures, coupons, anything else you normally do to bring in the customers.

Your next step is to hire a company, a service, or a person who is really good at optimizing all of your web stuff to SMS or mobile. Mobile devices take a different configuration because of their limited size. You need to see some proof that the people you hire can deliver the goods. In fact, they ought to be able to list you for free and demonstrate how they will get you customers, by bringing you some actual, verifiable customers.

You can research 'SMS' and you will fine a marketing company who specializes in this field and who can get this done for you.




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