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jeudi 10 juillet 2014

Paying Attention To The Graphic Marketing Trends Of 2014

By Arees Furqan


Having a business online means you create a presence on the internet that is used to attract customers and further promote your brand. If your business is new to the internet, or if you have been online for awhile now but can't seem to drive large amounts of traffic to your website, then you need to keep reading for good advice.



1. Dynamic Presentations and Slide-ology: Gone are the days when PowerPoint presentations where the only means of advertising. Marketers have taken this to a whole new level by combining PowerPoint and flash to generate dynamic marketing presentations. Intense graphics and less text is used to drive the message home, and this is proving to be effective especially with the wake of smartphones and other hand held devices.

Consumers today are more wise than ever and certainly know when a business is trying to market to them their products. If you are new to online marketing it is probably a good idea to hire an outside advertising agency to help you understand all the latest trends that are relative to your business. Understanding your customer is key, and you will need to convey this message to the marketing company so they can create a simplistic marketing campaign to help drive relevant traffic to your website.

3. Vector art: Graphics designers are now using hand-crafted vector art to create eye-catching advertisements online. The authentic designs in these vector-arts attract one to look at, and this in turn delivers the main message as needed. This is by far the simplest yet easiest way to capture young people�s mind, and get them know what you are promoting as a marketer.

4. Visual navigation in webpages: Marketers are now using this alternate navigation technique to incorporate adverts, and even make websites more realistic and usable than they were a few months back. Although not a direct advertisement feature, the fact that the website is more appealing entices one to come back again, and this creates big an avenue to convert a returning visitor into a customer. The only way a marketer can be successful in this world today is by being familiar with the latest marketing trends. Adopting the trends discussed above among many others should give you a much brighter future, and you will remain relevant for a long time.

Because marketing trends change so much, it's important to always stay up to date on what the latest graphics trends are on a moment to moment basis. So far, these are the major trends of 2014, but make sure to continue to stay up to date with the trends of later 2014 and beyond!




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